WhatsApp was officially launched in 2009 on the Apple App Store as a messaging app for the iPhone. In its early days, it went unnoticed and grew slowly. However, Acton and Koum remained determined, convinced that there was space for a messaging platform that was genuinely private and ad-free.
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How did the story of WhatsApp begin?
It all started in 2009 when Brian Acton and Jan Koum crossed paths professionally. Both worked at Yahoo! and shared a vision about the importance of privacy and simplicity in online communication. With that idea in mind, they decided to explore the possibility of creating a messaging app that would be easy to use, fast, and secure.
In January 2009, they asked their Russian friend, Alex Fishman, for help in developing a prototype of the app. The name “WhatsApp” came about as a play on the phrase “What’s up?”, reflecting the informal and direct approach to messages they wanted to facilitate.